Joe is a slacker horror film buff leeching of his rich girlfriend and bored out of his skull. With Halloween approaching he’s wishing for a horrific time to jolt him out his malaise. After a night of partying, a drunken Joe calls Fear Inc., an immersive personalized haunt service that promises to bring fear to life. Expecting a series of futile attempts at scaring him and his friends based on classic horror movie plots, the group of friends begin to question the nature of the pranks as the lines between reality and fiction blur. Soon the thrill of a lifetime turns into an exercise in fear and fight for survival.

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