Sony Pictures Television Appoints Eddie Nelson To Lead Emea Networks

London - 19 October 2010 - Sony Pictures Television (SPT) today announced that it has appointed Eddie Nelson as senior vice president, EMEA Networks. Nelson, who is currently general manager, SPT Networks Central Europe, takes up his new role with immediate effect. The announcement was made by Andy Kaplan, president, networks, SPT.

In his new role, Nelson will oversee a portfolio of more than 30 pay-TV television channels across the region. As well as driving the already highly successful traditional pay-TV business, he will also focus on the continued extension of SPT's network brands across broadband and mobile platforms for on-demand viewing.

Commenting, Kaplan said: "SPT's networks are leading the way in pay-TV in EMEA driven by top rated, compelling programming that viewers love. With a raft of recently launched HD channels and a loyal fan base in over 30 million households, our networks brands are the entertainment destination in the region. Eddie's commercial acumen and in-depth knowledge of the television landscape positions us for even greater success across EMEA."

Nelson has been general manager, SPT Networks Central Europe, since August 2008. Prior to assuming his general manager role, Nelson was a consultant to SPT since 2005 advising the company on its advertising sales strategy and on advertiser funded productions. He established his career in the formats distribution business where he distributed such well known formats as Who Wants To Be A Millionaire? throughout the Asia Pacific region. He was previously managing director of Free Range Media International Ltd and was General Manager and Board Director of ECM Asia Ltd. He also held senior positions at Leo Burnett Asia Pacific and at NBC Asia in Hong Kong.


Sony Pictures Television is one of the television industry's leading content providers. It produces and distributes programming in every genre, including series, telefilms, theatrical releases and family entertainment around the world and for every platform: broadcast and cable television, first-run and off-network syndication and digital distribution. In addition to one of the industry's largest libraries of feature films and television shows, SPT boasts a current program slate that includes the top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. Internationally, SPT is a leader in local language productions around the world, some of which are co-produced with local partners and sells SPE-owned formats in approximately 70 countries. To better serve its clients and partners worldwide, SPT maintains offices throughout the world, including Argentina, Australia, Brazil, Canada, France, Germany, Hong Kong, Hungary, India, Italy, Japan, Korea, Mexico, the Netherlands, the People's Republic of China, Russia, Singapore, Spain, Venezuela and the United Kingdom. SPT's worldwide television networks portfolio is a key strategy in SPE's long-range commitment to the global marketplace, with 122 channel feeds, which are available in more than 140 countries reaching almost 438 million households worldwide. SPT also creates original content for and manages SPE's premium video website, Crackle. Additionally, SPT is a part owner of cable channel GSN, FEARnet, the premier horror/thriller website and VOD service, and national media sales company ITN Networks, Inc. SPT advertiser sales is one of the premiere national advertising sales companies, handling the commercial inventory in SPT's syndicated series as well as in all of SPE's digital businesses in the United States, for Sony Music Entertainment and for the Tennis Channel. SPT is a Sony Pictures Entertainment company.

Johanna Cassells
Sony Pictures Television
Tel: +44 207 533 1363