FOR IMMEDIATE RELEASE
Sony Entertainment Television UK Secures Virgin Media Carriage
Channel now available in 13.8 million UK households
LONDON, UK (December 15, 2011) - Sony Pictures Television (SPT) Networks has concluded a carriage agreement with Virgin Media to provide its UK channel, Sony Entertainment Television. From today, the service will begin broadcasting on channel EPG 193 to all Virgin Media's pay TV subscribers (M+ tier and above) with selected content available as Catch-Up TV from Virgin Media's pioneering On Demand service.
Sony Entertainment Television, the female-skewed, entertainment channel, is now the sixth fastest growing channel in the UK, attracting an upmarket demographic (46% ABC1, over 60% 24-55 year old female). In addition to Virgin Media, the channel already reaches Sky's 10 million basic pay TV subscribers.
SPT's senior vice president, broadcast & channel development, networks, Kate Marsh, commented: "Sony Entertainment Television has gone from strength to strength since its launch, attracting a growing viewership with contemporary comedies, dramas and movies. We're excited to be launching on Virgin as this significantly boosts the channel's availability, ensuring we are now in the vast majority of UK pay television households and reaching even more of our target audience."
Viewers can enjoy television series such as Hustle, Hawthorne and, from 2012, The Tudors from the beginning. Movies coming up this festive season include Spider-Man 3 and Surf's Up, plus some great library favourites from French Kiss to The Thomas Crown Affair.
Sony Entertainment Television forms part of Sony Pictures Television's global portfolio of networks, which currently reaches more than 540 million households worldwide.
For full programming and scheduling details for Sony Entertainment Television, please visit: www.sonytv.com
ABOUT SONY PICTURES TELEVISION
Sony Pictures Television is one of the television industry's leading content providers. It produces and distributes programming in every genre, including series, telefilms, theatrical releases and family entertainment around the world and for every platform: broadcast and cable television, first-run and off-network syndication and digital distribution. In addition to one of the industry's largest libraries of feature films and television shows, SPT boasts a current program slate that includes the top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. Internationally, SPT produces 6,000+ hours of programming annually in over 70 countries. SPT is a leader in local language productions, some of which are co-produced with local partners, and sells SPE-owned formats around the world. To better serve its clients and partners worldwide, SPT maintains offices throughout the world, including Argentina, Australia, Brazil, Canada, France, Germany, Hong Kong, Hungary, India, Italy, Japan, Korea, Mexico, the Netherlands, the People's Republic of China, Russia, Singapore, Spain, Venezuela and the United Kingdom. SPT's worldwide television networks portfolio is a key strategy in SPE's long-range commitment to the global marketplace, with 120 channel feeds, which are available in 159 countries reaching more than 543 million households worldwide. SPT also creates original content for and manages SPE's premium video website, Crackle. Additionally, SPT owns Dutch entertainment company 2waytraffic, production company Embassy Row and Sony Movie Channel, and is a part owner of cable channel GSN, new 3D channel 3net, FEARnet, the premier horror/thriller website and VOD service, and national media sales company ITN Networks, Inc. SPT advertiser sales is one of the premiere national advertising sales companies, handling the commercial inventory in SPT's syndicated series as well as in all of SPE's digital businesses in the United States. SPT (www.sonypicturestelevision.com) is a Sony Pictures Entertainment company.
FOR MORE INFORMATION:
Executive Director, SPT Corporate Communications
+44 20 7533 1363
+44 20 7292 6469