FOR IMMEDIATE RELEASE

Spt Networks, Asia Appoints James Dumlao As Director Of Business Operations To Head Philippines Office

SINGAPORE / MANILA (July 31, 2012) - Sony Pictures Television Networks, Asia has named James Dumlao as head of its operations in the Philippines. As Director, Business Operations, Networks, Asia, Sony Pictures Television, Dumlao will be based in the company's Manila office to lead its local team across all strategic operations and brand-building aspects of the business.

In his new role, Dumlao will tap into his diverse management expertise and 13 years of experience in the Filipino pay-TV industry to drive distribution, marketing strategies, and advertising sales for SPT's networks in the Philippines including AXN, Animax and beTV.

Dumlao is also charged with developing new business opportunities for the company and will report to Hui Keng Ang, Senior Vice President, Business Operations and Head of Asian Content, Networks, Asia, Sony Pictures Television, based in the Singapore regional head office.

"We are delighted to welcome James on board to spearhead the growth of our business in the Philippines. His in-depth local knowledge and experience will prove invaluable in leading the team in an exciting marketplace where we continue to focus and invest significantly in," said Ricky Ow, Executive Vice President and General Manager, Networks, Asia, Sony Pictures Television.

Dumlao worked for Pilipino Cable Corp (PCC) where he served as director of marketing and program acquisitions as well as director of advertising sales from 2000 to 2007. Before that, he was manager of PCC's business in the region of Visayas, and he was with cable network start-up, Telemondial Holdings, Inc. prior to joining PCC.

Following his PCC tenure, Dumlao joined as managing director of the Asiaphil group of companies which is engaged in manufacturing, trading, project management, project financing and energy efficiency solutions. From 2010, Dumlao became an independent management consultant providing consultancy to clients from trading, manufacturing and energy industries including Macondray & Co. Inc. and Asiaphil Management Resources, Inc.

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About Sony Pictures Television Networks, Asia
Sony Pictures Television Networks, Asia, based in Singapore, was established in 1997 as the Asia headquarters for Sony Pictures Television Networks. It operates five ad-supported 24/7 channel brands in the region which are wholly-owned by Sony Pictures.

AXN is the home of thrilling entertainment; beTV is the place to be for the best of light, engaging and easy-viewing entertainment; Sony Entertainment Television is a female-skewing channel offering 'wickedly juicy' shows; Animax offers anime programming for all; and ONE, the gem of Asian general entertainment, is powered by prime and current Korean content.

About Sony Pictures Television
Sony Pictures Television is one of the television industry's leading content providers. It produces and distributes programming in every genre, including series, telefilms, theatrical releases and family entertainment around the world and for every platform: broadcast and cable television, first-run and off-network syndication and digital distribution. In addition to one of the industry's largest libraries of feature films and television shows, SPT boasts a current program slate that includes the top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. Internationally, SPT produces 6,000+ hours of programming annually in over 70 countries. SPT is a leader in local language productions, some of which are co-produced with local partners, and sells SPE-owned formats around the world. SPT also maintains offices in 32 countries to better serve its clients and partners on a global scale. SPT's worldwide television networks portfolio is a key strategy in SPE's long-range commitment to the global marketplace, with 124 channel feeds, which are available in 159 countries reaching more than 700 million households worldwide. SPT also creates original content for and manages SPE's premium video website, Crackle. Additionally, SPT owns production company Embassy Row, Sony Movie Channel and Cine Sony Television, and is a part owner of cable channel GSN, 3D channel 3net, FEARnet, the premier horror/thriller website and VOD service, and national media sales company ITN Networks, Inc. SPT advertiser sales is one of the premiere national advertising sales companies, handling the commercial inventory in SPT's syndicated series as well as in all of SPE's digital businesses in the United States. SPT (www.sonypicturestelevision.com) is a Sony Pictures Entertainment company.

Media Contacts
Sony Pictures Television Networks, Asia
Calvin Wong
Tel: +65 6622 4203
calvin_wong@spe.sony.com