FOR IMMEDIATE RELEASE
Sony Movie Channel Celebrates The 50th Anniversary Of The Academy Award® -Winning Motion Picture Lawrence Of Arabia Sunday, December 16
CULVER CITY, Calif., December 12, 2012 - To commemorate the 50th anniversary of the Academy Award®-winning motion picture LAWRENCE OF ARABIA, Sony Movie Channel (SMC) is airing the epic film on the exact date of its 1962 North American premiere on Sunday, December 16 at 8:00 PM E/5:00 PM P. On this same day, SMC is launching a breathtaking online picture album containing 50 stunning images from the film—some of which come from Sony's vast archive. These images are part of a special web page specifically devoted to the film. The album is tablet-friendly with easy swiping action to flip from image to image. The online photo album is available until January 1 and is located at sonymoviechannel.com/lawrence-of-arabia.
Sony Movie Channel will also pay tribute to the masterpiece work on Christmas Day, featuring additional classic projects from the movie's notable cast and crew, namely Peter O'Toole, Alec Guinness, Anthony Quinn, Omar Sharif and director David Lean. The holiday schedule for Tuesday, December 25, includes special presentations of 1984's Oscar®-winning A PASSAGE TO INDIA (directed by Lean and starring Guinness) at 9:30 AM E/6:30 AM P, 1966's LOST COMMAND (starring Quinn) at 12:15 PM E/9:15 AM P, LAWRENCE OF ARABIA back-to-back at 2:30 PM E/11:30 AM P and 6:15 PM E/3:15 PM P and 1967's THE NIGHT OF THE GENERALS (starring O'Toole and Sharif) at 10 PM E/7:00 PM P. SMC will also offer viewers another chance to watch LAWRENCE OF ARABIA on Friday, December 28, at 8 PM E/5 PM P and 11:45 PM E/8:45 PM P.
LAWRENCE OF ARABIA is based on the inspiring true story of WWI British army officer T.E. Lawrence and his involvement in the Arab Revolt against Turkish rule during the late 1910s. In April of 1963, the motion picture won seven Academy Awards® out of its ten nominations.
“LAWRENCE OF ARABIA is considered one of the greatest and most influential films in the history of filmmaking,” said Superna Kalle, general manager of Sony Movie Channel and Cine Sony Television. “With its dramatic score, beautiful cinematography and fascinating storyline, this film is one to treasure now and for future generations. We're extremely honored to be able to broadcast this epic on the exact day of its original premiere 50 years ago, and provide our fans with SMC's digital photo album offering 50 images to enhance their viewing experience.”
The photo album for LAWRENCE OF ARABIA is the latest in a continued stream of digital offerings from SMC. The network recently launched a multi-faceted Facebook app to complement JULIE & JULIA, after having success with a similar app for last month's MOVEMBER event, designed to help raise awareness and funds for men's health initiatives.
About Sony Movie Channel
Sony Movie Channel is the first U.S. multi-platform television network from Sony Pictures Television created specifically for the Hollywood movie fan. Offering uncut and theatrical releases in stunning high definition Sony Movie Channel showcases titles from Sony Pictures' vast library including award-winning features, cult favorites, family comedies and gripping dramas. Programming is selected from more than 3,500 Sony Pictures films, which collectively have received 184 Academy Awards® including 12 for Best Picture. Sony Movie Channel is available on DISH Network, DIRECTV and AT&T U-Verse TV on linear as well as on authenticated VOD and online platforms. For more information, visit SonyMovieChannel.com, Facebook and/or Twitter @SonyMovieCh.
Cindy Ronzoni / Social Spread Media / 310-880-1961 / Cindy@SocialSpreadMedia.com / @cindyronzoni