FOR IMMEDIATE RELEASE
Maria Dreyer Promoted To Senior Vice President, Advertiser Sales & Branded Integration For Sony Pictures Television
CULVER CITY, CA (May 20, 2013) - Maria Dreyer has been upped to senior vice president, advertiser sales & branded integration for Sony Pictures Television (SPT), it was announced today by Amy Carney, president, advertiser sales, strategy & research, SPT, to whom she reports.
In this position, Dreyer will act as a liaison between advertiser sales, production, legal, marketing and clientele. Dreyer is responsible for keeping all stakeholders aligned so that production deadlines are met and within budget, and all deal points are agreed to by all parties for “The Dr. Oz Show,” “The Queen Latifah Show” and for future programs and clients. In addition, Dreyer will negotiate multi-platform branded entertainment partnerships on behalf of SPT.
“Maria’s efforts have been instrumental to our success with “The Dr. Oz Show” and will continue to be with “The Queen Latifah Show,” says Carney. “Her in-depth knowledge of the field and strong client relations makes her a natural team player for our division and ensures SPT will maintain its established partnerships, build new ones and continue to thrive.”
Based in New York, Dreyer joined SPT’s sales division in 1996. In 1999, Dreyer became an account executive where she negotiated client deals for syndicated programming including “Seinfeld,” GSN, MOJO HD and DirecTV, for the eastern region. In 2008, Dreyer was upped to director, advertiser sales where she continued to negotiate deals, across platforms, for syndicated programs and for The Tennis Channel and SPT’s digital network, Crackle. Most recently, Dreyer served as vice president, where she negotiated and executed branded entertainment deals for multiple clients in “The Dr. Oz Show” and the upcoming “The Queen Latifah Show.” She also developed integrated proposals that reflected in-show concepts, media and digital platforms and acted as a liaison between producers, clients and management on all integrations.
Dreyer graduated from Seton Hall University with a bachelor of arts in communication.
About Sony Pictures Television
Sony Pictures Television (www.sonypicturestelevision.com), a Sony Pictures Entertainment company, is one of the television industry's leading content providers. It produces and distributes programming in every genre, around the world and for a multitude of platforms. In addition to one of the industry's largest libraries of award-winning feature films, television shows and formats, Sony Pictures Television (SPT) boasts a current program slate that includes top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. In addition to its US production business, SPT has 18 wholly-owned or joint venture production companies in 14 countries and also maintains offices in 33 countries. SPT's worldwide television networks portfolio includes 124 channel feeds available in 159 countries, reaching more than 840 million households worldwide. SPT also creates original content for and manages SPE's premium video website, Crackle. Additionally, SPT owns US production company Embassy Row and is a part owner of cable channel Game Show Network (GSN), 3D channel 3net, premier horror/thriller website and VOD service FEARnet and national U.S media sales company ITN Networks, Inc. SPT advertiser sales is one of the premier national advertising sales companies and handles the commercial inventory in SPT's syndicated series as well as in U.S. digital businesses including FEARnet, DrOz.com and PlayStation.