[october 21, 2024], sony pictures television ("spt") is bringing a brand new twist on the business reality competition to cannes with, the ultimate hustle, . developed by the multi-award-winning irish production company animo tv, the ultimate hustle challenges budding entrepreneurs to take their side-hustle skills to the next level. across 8 episodes, our 10 hustlers will live together and face a new money-making challenge each week, with the lowest earner being eliminated. they'll have to be inventive to stand out and make the cash roll in. but…, laura st. clair, svp international formats, spt, , says "at spt we are abundantly familiar with the interest there is in the television landscape for business reality, as we have nurtured and grown the shark tank/dragons' den franchise to become a global phenomenon. ultimate hustle is simply a brilliant, fresh new business reality format, perfectly attuned to contemporary social trends. this is a compulsive, entertaining competition with broad…, debbie thornton, managing director, animo tv, , says "animo is delighted to partner with sony pictures television to bring the ultimate hustle to a global production partners and broadcasters. spt have an unparalleled track record in next generation formats in the business space and they were the perfect fit for our ambitions for the format". , about sony pictures television, sony pictures television (spt) is one of the television industry's leading content providers, producing, distributing and carrying programming worldwide in every genre and for every platform. in addition to managing one of the industry's largest libraries of award-winning feature films, television shows and formats, spt is home to a thriving global content business, operating a robust portfolio…, about animo tv, animo tv is a dublin-based production company making groundbreaking popular factual documentaries and entertainment formats. run by managing director debbie thornton and creative director jean devlin, animo is known for telling stories of transformation. our award-winning documentaries include 'ai and you' and 'my astonishing self: gabriel byrne on george bernard shaw'. our fact-ent formats are…
Type: Press Release
